Corso di studio in Management dell'Informazione e della Comunicazione Aziendale

The European Union’s main aim is to improve citizens’ living conditions, and the people’s well-being is not just about economic aspects: nowadays, the “social” aspects of living conditions are the frontier theme in the EU, especially as to services. So what about services concerning leisure time, which is so relevant in people’s lives – especially in the areas of sports and tourism?
Many Universities all over the world offer courses in Tourism and Sports Management, and the University of Turin, a city which has become familiar to the public worldwide thanks to the Winter Olympics 2006, has followed this example. But there is more to tourism and sports than management, marketing, advertising… there are rules. In order to grant tourists enjoyment of their trips, there must be rules to shape them, just as any good game needs strong rules to make it fun.
This course explores rules which organize leisure activities in Europe, bearing in mind that recently the Lisbon Treaty has introduced an EU competence to support Member States’ Tourism and Sports policies. It is about finding out what the EU Tourism policy and Sports policy are about; what is being done in order to strengthen the competitiveness and sustainability of Europe as a tourist destination; what happens if anything goes wrong, for example the package holiday is different from what was promised; which relation there is between the rules of National Sports Federations and EU rules; how Sports rules interact with the EU Free circulation and Competition policies…
The “EU Leisure Law” course is highly interactive and based on a practical approach, looking at judgments by the European Court of Justice as well as discussing EU documents and strategies for the protection of tourists and athletes and the enhancement of European tourism and sport. It does not require prior knowledge of European Law, or of Law at all, just active curiosity and passion for tourism and sports – and for finding out how they are regulated in the EU context.
Lessons will cover:
– Tourism and Sports in the EU Treaty
– Origins and development of an EU Tourism policy
– Strengthening competitiveness of the EU tourism industry
– Sustainable tourism
– EU Law on Package travel and Timeshare
– The EU and Sport
– Social inclusion through Sport
– EU law and Sport rules; Free movement of sportspeople
– EU Competition law and Sport