Corso di studio in Management dell'Informazione e della Comunicazione Aziendale

This module aims to promote a critical understanding of the key concepts, theories and tools of business strategy in an international context, and to provide the opportunity to apply such knowledge to specific problems. It will promote an ability to take a strategic view of organisations in dynamic, complex and global environments. By the end of the course the participants should have:

• Developed a critical understanding of the nature and role of strategy and its theories and concepts
• An understanding of the complex national and international forces driving change and a critical awareness of the strategic decision making implications
• Practised using strategic concepts, theories and tools of analysis applied to business problems in an international context
• Developed strategic problem solving skills including diagnosis & problem formulation, analysis, generation of options and selection of possible solutions
• Developed strategic thinking skills (critical, pragmatic, creative)
• Developed communication skills